2017 Press Releases


Global Hotel Alliance Appoints Head of Loyalty Marketing & CRM
Dubai, U.A.E., November 13, 2017 - GHA Appoints Head of Loyalty Marketing & CRM

Global Hotel Alliance (“GHA”), the world’s largest alliance of independent hotel brands, today announced the appointment of Robin Korman as Head of Loyalty Marketing & CRM.

Global Hotel Alliance Appoints Global Head of Development
Dubai, U.A.E., October 2, 2017 - GHA Appoints Global Head of Development

Global Hotel Alliance (“GHA”), the world’s largest alliance of independent hotel brands, today announced that James Simmonds has been appointed to the newly-created role of Global Head of Development.

DISCOVERY Loyalty Launches 10 Days of Giveaways to Celebrate 10 Million Members
Dubai, U.A.E., June 29, 2017 - DISCOVERY Loyalty Launches 10 Days of Giveaways

DISCOVERY, the loyalty programme shared by the 35 independent brands of Global Hotel Alliance, reached 10 million members this month! To celebrate this amazing milestone, it is thanking new and existing members with 10 days of unique giveaways.

GHA's DISCOVERY Loyalty Programme Hits the 10 Million Member Milestone
Dubai, U.A.E., June 13, 2017 - GHA's DISCOVERY Loyalty Programme Hits the 10 Million Member Milestone

Global Hotel Alliance, the world’s largest alliance of independent hotel brands, today released a string of data and research about its multi-brand, shared loyalty platform DISCOVERY, as it prepares to welcome its 10 millionth member this month, demonstrating the power of their “sharing economy”.

Ultratravel Collection Hotels Win Two Major Awards At The 2017 Ultras
Dubai, U.A.E., May 30, 2017 - UTC Hotels Win Two Major Awards At The 2017 Ultras

UTC hotels received two major awards at the prestigious annual ULTRAs ceremony in London. Alila Hotels and Resorts has been named “Luxury Hotel Group of the Year”, as voted by The Telegraph (UK) newspaper’s editorial team, while Corinthia Hotel London won “Ultratravel Collection Hotel of the Year” for the second time, as voted by the 10 million members of the DISCOVERY loyalty programme.